Our purpose
For companies that value the power of strategy and design.
We are the branding agency that sets your brand apart in a saturated market, clearly and memorably.
About us · Branding agency in Lima, Peru
Be the chosen brand for your clients.
We are Macsen, a branding agency in Lima, Peru creating memorable brands for over 7 years for companies in Peru, Spain and the US. Strategy first, purposeful design and measurable results.
- 7+
- years of experience
- 90+
- projects completed
- 65+
- clients who trust us
- 3
- countries: Peru, Spain and the US
Marcas que ya confían en Macsen
Our promise
We are committed to driving our clients’ growth through creative strategies and tailored digital solutions, always focused on measurable results.
Our “strategy first” mindset is tailored to companies seeking growth, change, or both.
Team
Your guides in the digital world
A genuine interest in creating memorable brands is what best describes our team.
Bruno Beltrán
Project Director
Specialized in digital marketing and management. Always prioritizing client satisfaction and ensuring efficient, collaborative processes.
Thomas Sen
Creative Director
Specialized in art direction and audiovisual production, he is proactive and always on top of market trends.
Bruno Carrizales
Freelance web designer
Freelance web designer specialized in Webflow and other technologies. Joins projects that need custom web design and development.
Álvaro Machuca
Freelance brand strategist
Independent brand strategist who works on a project basis. Macsen brings him in when a project needs strategy: research, positioning, brand architecture and naming.
How do we work?
Active listeners
We listen carefully to our clients and always welcome their feedback.
Teamwork
We work together as a team of strategists and creatives in a collaborative environment.
Partners, not clients
We invest everything in our clients and work to build long-term relationships with them.
Exceed expectations
We exceed expectations and create exceptional value in all our work.
Branding process
Thanks to our process
A clear method, from research to your brand identity.
Research
We start by asking about your business, what it offers and how it is positioned in its industry.
We listen to your current and future goals, and what you believe your biggest challenges are.
We talk with your key stakeholders and, when possible, with your customers.
With a fuller understanding of your needs, we think about the best ways to help you transform your company.
Strategy
We analyze the competition and the market to find gaps in the market.
Based on the research and your input, we keep refining the strategy.
By the end of the process, we will have created a positioning strategy that sets your brand apart from any other in the market.
Identity
Our design work flows directly from the brand strategy.
Once we have defined with you the platforms that will best shape your brand experience, we oversee every aspect of creative direction, art direction, design, copywriting, photography and illustration.
The end result will tell your story clearly, showing your customers who you are and how you intend to impact their lives.
Brand management
We present the creative solution so you can choose the right direction to implement across your different touchpoints.
Real results
Meta and Google Ads measured in sales, not likes
What we have achieved for our clients with Meta and Google Ads campaigns.
- +S/ 120k
- of ad budget invested
- +400k
- people reached
- +1.2k
- campaigns launched
Our skills
With results and a positive ROI
- Branding and brand strategy
- Visual identity and logos
- Web design in WordPress and Webflow
- Online stores (e-commerce)
- Social media management
- Meta Ads and Google Ads
- Video production and editing
- Content creation
Some projects
Identities, websites and content for companies in Lima and abroad.
We are your agency if you…
- Are committed to developing your brand, starting with your CEO.
- Want to build an authentic, differentiated brand.
- Want to cut through the noise and convey a clear message.
- Want to create a brand with a consistent visual style.
- Long for a clear focus and direction.
- Want total brand clarity and to skyrocket your growth. 🚀
What we do and what you can read
Services and packagesBranding know-howBlog and guidesContact us
Let’s talk about your brand
Tell us what you need and we will show you the ideal package, with clear pricing and timelines. We are based in Surco, Lima, and work with clients worldwide.
